– Dr. S. Shyam Prasad Introduction Very recently, Rajdeep Sardesai, one of India’s well-known television journalists, disabled his Twitter account. […]
Read More– Dr. S. Shyam Prasad Introduction Very recently, Rajdeep Sardesai, one of India’s well-known television journalists, disabled his Twitter account. […]
Read MoreDigital Marketing and Its Growing Influence Dr. S. Shyam Prasad Introduction Digital marketing seems to have caught the imagination of […]
Read MoreDigital Marketing and Its Growing Influence Dr. S. Shyam Prasad Introduction Digital marketing seems to have caught the imagination of […]
Read MorePredictive Analytics: Its Significance to Business Managers Prof. (Dr.) S. Shyam Prasad Introduction Business analytics, big data, and data science, […]
Read MoreKnowledge of Computer Technology: Its Importance to the Marketers Prof. (Dr.) S. Shyam Prasad Introduction In this era of internet […]
Read MoreTrend to Watch in Marketing: Internet of Things Dr. S. Shyam Prasad Abstract Marketing isn’t the same as it used […]
Read MoreProduct Knowledge: How it Boosts your Sales Performance Dr. S. Shyam Prasad Introduction In the present era of ‘technolisation’ where […]
Read MoreA Marketing Technique for the Present Times: Content Marketing Dr. S. Shyam Prasad Introduction There is a common adage in […]
Read MoreUnderstanding Consumer Psychology: Construal Level Theory Dr. S. Shyam Prasad Abstract In an effort to understand the behaviour of consumers […]
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