PERFORMANCE OF RECENT INDIAN IPOs Sudindra V R 1. INTRODUCTION: Initial public offerings (IPO’s) have generated gigantic amount of public interest in the last few decades. Three basic anomalies in Initial public offerings are short term underpricing of IPO’s, issue market and long run performance. It is observed that the issuers offer shares to investors […]
Read MoreReconsidering Plastics…….. By Prof. Anju Kumar ISME Introduction: There is a huge wave of urbanization, affecting the whole world. Urbanization as we know is linked to modernization, industrialization and rationalization. Urban development is a logical coherent system constituting social, economic, cultural and physical development of cities. As a consequence of urbanization, global population has increased […]
Read MoreMaggi’s comeback and consumers’ dilemma—an empirical study. On June 5th, 2015 a ban was imposed by FSSAI (Food Safety and Standard Authority of India) on Nestle India’s popular Maggi noodles calling it unsafe and hazardous for consumption and it went off the shelves. After five months, in November 2015, it had made a comeback, initially […]
Read MoreDigital Marketing and Its Growing Influence Dr. S. Shyam Prasad Introduction Digital marketing seems to have caught the imagination of our young professionals. It is logical because the evolving technologies have a tendency to move away from analog to digital. The ever growing digitalization seems to be the future of business activities. Evidence show that […]
Read MoreThe batch of PGDM 2014-16 were bade adieu with a gala program organised by ISME Social Club on the 26th March 2016. the program was organised with lots of fun activities, that involved every outgoing student and aimed to bring back memories. The program was full of thankings, advisings, celebratings, singings, dancings, playings and feelings. […]
Read MoreISME Literary Club had organised a short movie contest for PGDM students, and three movies were shortlisted for the premier held on 11th March 2016. The premier was attended by all the staff members of ISME with the students. The awards were also given on the same day for various other events held by Literary […]
Read MoreAs part of its constant strive to keep the student learning process contemporary, purposeful and industry-suitable, ISME management had organised a half-day NBA Workshop for the academic staff on the 14th April 2016. Dr. K N Subramanya, Principal and Professor of R V College of Engineering, Bangalore, with his rich experience in getting various academic […]
Read MoreA brainstorming session on “Quality Processes in Academic Institutions” was held at ISME on 13th April 2016 with Delegates from various academic institutions/universities of Bangladesh being invited by UGC in association with Management Teachers Consortium (MTC Global). The session begun with Dr. Swaroop Reddy (Principal – ISME) presenting the quality processes followed by ISME and how […]
Read MoreMEASURING FINANCIAL LITERACY: CONCEPTUAL STUDY Sudindra V R 1. INTRODUCTION: Unlike traditional roles played by governments and employers in managing investments on behalf of individual significantly transformed in recent past due to change in social structure across the world. It is responsibility of individuals in managing their own finance to secure their financial future. […]
Read More~~ Beginning of the Case ~~ A LOT IS HAPPENING OVER A COFFEE..!!! (Case Study – Valuing IPO of CafĂ© Coffee Day) Swarup prefers to spend his Sundays as dull as possible. The Sunday of October 11th of 2015 was going to be different for him. On any other weekday he would’ve commenced the day […]
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