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Category: Faculty Corner

What do our CEO's do?

CEO is the public face of an organization. He holds the most important position.The designation of CEO brings power, money and the opportunity to lead an empire. He is responsible for the success and failure of the company. He heads operations, marketing, finance, creation of company culture, human resource, hiring, firing, compliance with safety regulations […]

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Closing the Human Potential Gap

The key elements to driving long-term sustainability in today’s economy are innovation and productivity, both of which can be generated only through employees who are sufficiently motivated to contribute their best. Yet research by Gallup shows that just 33 percent of employees feel fully engaged in their work. Since engaged employees are motivated employees, these […]

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Features that an Ecommerce Website Design Must Have

E-commerce is a wonderful platform from where you can easily sell your products and services. E-commerce is an easy yet very prolific way of doing online business as it has an extensive reach that entails relatively little effort. But to make your e-commerce web design popular and more successful there are certain “must have features” […]

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What It Takes to be Number One ?

Excerpt fromWhat It Takes to be Number One,by Vince Lombardi, Jr. Lombardi! Perhaps no single word in the English language communicates such strong visions of excellence, discipline, commitment, and of course, winning. The Lombardi philosophy transcends football. His powerful words capture the fundamentals of success – in any sport, any business or any life. Head […]

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Substitutes: The Next Biggest Marketing Threat

Staying Competitive just doesn’t mean staying one step ahead. The next Marketing threat is the threat of substitutes. A substitute is a product or service provided by a firm’s rivals that meets approximately the same customer needs in the same ways as the product or service provided by the firm itself. As indicated by Porter’s […]

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Desi play in social media comes alive !

In the small town of Khatauli, 30 km from Meerut, Sumit Jain watched his father sell paints and hardware from the family-owned retail store everyday. The first lessons of business management began here; he would rush back every weekend from IIT Roorkee, where he got admitted, to be at the shop. The idea of entrepreneurship […]

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Rich Dad Poor Dad, Cashflow Quadrant, by Robert Kiyosaki

One of the early eye openers for me is about this book of the famous author Robert Kiyosaki entitled Rich Dad Poor Dad. This book was a huge success with millions of copies being sold worldwide. In this book, Robert Kiyosaki had two dads, one is his biological dad tagged as “poor dad” and one […]

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“Corporate Experiences: Managing Innovations”.

This panel discussion was conducted as part of convocation ceremony for batch 2010 on 26th February 2011 (Saturday) at Hotel Zuri, Whitefield, Bangalore. The discussion covered broadly four aspects: What is Innovation? Dr Tagat moderator of Panel Discussion mentioned 7 Innovation secrets of Steve Job: Do what you love Put a dent in the universe […]

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Book Review: Wings of Fire- APJ Abdul Kalam

The book Wings of Fire, the autobiography of A P J Abdul Kalam constitutes an extraordinary reading for all ages. There is something that everybody can extract from this book. In this book, the authors tell us the story of a young Muslim boy who has big dreams about his future and what inspires him […]

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We trust in everyone, but ourselves.

When we go to the doctor we trust that he will give us the best advice possible which is in our best interests. The same applies for a financial advisor – or what passes for financial advisors in our country, which is insurance agents, ppf agents, relationship managers and middlemen of all kinds. In case […]

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