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Category: Dr. Purnajit Chatterjee

CS AEROTHERM PRIVATE LIMITED – Market Research Dilemma – Dr. Purnajit Chatterjee

https://medium.com/@purnajitc/case-study-cs-aerotherm-private-limited-market-research-dilemma-9531dff4ab1e

Porter a Logistics Business Success Story — Case Study on Differentiation through Brand Building and success through better Routes to Market – Dr. Purnajit Chatterjee

https://medium.com/@purnajitc/porter-a-logistics-business-success-story-case-study-on-differentiation-through-brand-building-dce4d89cfbcd

The spectacular growth and downfall of Kingfisher Airways – A Case of Poor Business Strategy and Poor Ethics – Dr. Purnajit Chatterjee

https://medium.com/@purnajitc/the-spectacular-growth-and-downfall-of-kingfisher-airways-a-case-of-poor-business-strategy-and-18cfa65ae504